Working with the Pharmaprojects team we took editorial and data content previously reserved for paid subscribers to shift from a product & feature model to an information portal model. Showcasing the quality of their market intelligence data and generating traffic.
Designing for broad user accessibility made The Big Tree design a challenge. Whilst the primary target user was not intellectually impaired - most content was not authored for this group - we did not want to exclude this user group due to design issues.
The King Ramps website design is a demonstration that accessible websites can be visually stimulating. It features an image gallery that degrades well for users with devices that do not support advanced features.
Organisations are found be lacking in at least one of three key areas: Image; traffic generation and; functionality.
The reason organisations commission a website design.
Web design is not branding but a vessel for the brand image. Image is important, but should not impede website objectives as it often does.
Many websites don't 'work' with Google.
This is easily fixed. However to have the design 'work well' is an iterative process known as search engine optimisation.
When visitors cannot perform tasks.
Visual design can be prioritised over functional or usable design, to an organisation's cost. Make sure your visitors can do what you want them to.
So how can I fix design problems?
Objectives are defined to meet an organisation's needs, and the following methodologies are carefully combined and balanced to create a solution:
I'm also the web developer - that means I build the designs. I know the capabilities and limitations of the latest technologies:
I believe in web standards - this means following and perpetuating best practices in authoring for the web.
I'm available to work in-house with organisations on a consultation basis and I can also work on full-lifecycle website projects.
FYI - S2 Digital Design is based in the Bexley area - sandwiched between London and Kent. I am well located to work in London, Kent and the South East. Contact me now for a chat!
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Go on - get Firefox. It's just better and you deserve it...
S2 is the home of Stuart Hopper, a web designer, or a better definition is that I 'design solutions for organisations that want to use the web to their best possible advantage'.
First of many hopefully!
How SEO affects website content strategy
Logo design Kent based alternative therapy company UKBowen
Last day of Inclusive new media design. Long story short: When applied to intellectual disability, accessibility means employing usability principles more conventionally thought of as optional... Will write a short article on this soon.